Natural disasters do not discriminate. Hurricanes, flooding, blizzards, tornados, fires…. they can happen anytime, and can be potentially devastating to your business.
According to Diana McClure, Business Resiliency Manager for the Institute for Business & Home Safety, “Of the small businesses that are forced to close due to a disaster, at least one in four never reopens.” But, says McClure, “It’s all about planning ahead.” If a natural disaster strikes your location, do not let it shut down your business. I recommend that you start thinking NOW about developing plans for your business in cases of emergency. When everything is fine, a natural disaster is probably the last thing you think about. But consider this. Earlier this month, heat-related power outages were widespread across Detroit. Joplin, Missouri just experienced a devastating tornado. Not to mention disasters larger-scale such as Hurricane Katrina or the Japan Tsunami. Start developing disaster recovery plans for your business by determining your areas of vulnerability, and thinking of ways to address those risks. For example, if you’re in a region prone to tornadoes, what would you do if one struck your office? Maybe the answer is to open a second office in a different region. Maybe your business develops a “work from home” policy. And maybe these are not the right answers for your business. But the key is to start thinking about it now. Another huge area of consideration is your business data. You need to make sure it’s protected. If it’s all stored in the office, and there’s a fire, your business operations could be in great jeopardy. I recommend using an Internet service for storing data online so that it will not be lost in the event of a disaster. I also recommend storing the contact information for both your employees and business vendors online, along with your business data. Finally, test your plans! I would advise testing at least once a year to make sure all your back-up plans are functional, which will give you the opportunity to correct them if they’re not – before it’s too late.

